Branch Break-Even Analyses
Branch break-even analyses determine the time it takes for an
institution’s new or relocated branch to become profitable,
based on detailed income statement data, including branch costs
coupled with relationship and market data. A complete set
of objectives for specific product sales, new relationship
acquisition, and current relationship expansion is detailed, so
as to clearly set goals for break-even. This approach is
unique because it brings together profitability goals with sales
objectives.
