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COMPLIMENTARY DMA WEBINAR

(60 Minute Session)

Presented By

Rich Weissman

DMA President and CEO, on the topic

Product Profitability Measurement

Best Practices In The Financial Services Industry

Thursday, December 17, 2009


Reggie Beason

Product Profitability Measurement : Best Practices In The Financial Services Industry

At your bank or credit union, do you know which products are profitable and which ones aren't?  Are you sure your product line is priced appropriately, and providing the level of net income that is needed?  This webinar is a great opportunity to gain better insights into how to measure product profitability and assess the impact each product has on your bottom line. 

The presentation will first outline the optimum method for assessing profitability.  Second, an examination of "best practice" will be given, focused on providing practical ways to develop product line profitability measurement.  Specific examples will be given for measuring product profitability.

The webinar will explore important concepts that focus on how to build product profitability measurements with finesse, all with the goal of building, pricing, and marketing products based on a solid understanding of product profitability, and not just in response to competitor offerings and pricing. Understanding the impact each product has to net income is important in today's environment.

The presentation will be moderated by Reggie Beason, Senior Vice President, Client Development Manager 


Rich Weissman

 

Register Product Profitability Measurement

Thursday, December 17, 2009 - 8:00 AM Pacific / 9:00 AM Mountain / 10:00 AM Central /11:00 AM Eastern

Register Product Profitability Measurement

Thursday, December 17, 2009 - 11:00 AM Pacific / 12:00 PM Mountain / 1:00 PM Central /2:00 PM Eastern

Our webinars and presentations at various industry conferences have been very well-received.  Due to this tremendous response and because we take our role as industry educators very seriously, we are pleased to present several educational webinars on a variety of topics for you in 2009.  Visit our website for upcoming timings or to register you or a member of your team for any or all of the webinars.  And view our extensive list of presentation topics that are available to you.  If you would like to hear these presentations or if you have additional topics you would like to hear, please call Reggie Beason at 503.597.0088.

 

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